About US


Our Story

If you took a medical professional and a software professional, added entrepreneurial dreams, merged their talents, added years of hard work and a great team of people you would end up with HPFY Stores, a group of 30 plus health and wellness stores.

Masarrat is an Engineer by profession with more than 15 years of experience in the healthcare industry. Naheed is a Bachelor of Computer Science with a Post Graduate Diploma in Marketing Communications. Both together have three kids and lovingly call HPFY their fourth. They are both very passionate people who love to work, spend time with their kids, travel and enjoy life.


Our vision

To make healthcare and a healthy lifestyle accessible and affordable to our customers. The ease of online ordering and home delivery allows us to make health care and healthy living products accessible to you, our customers. We pride in keeping our costs low and offering you the best price that we can. We understand that in today’s world the pursuit of healthy lifestyle is a necessity and every person should be able to afford that. We stand behind all our products, and promise you quality and good pricing. We hope you will place your trust in us and give us your business.

Our team

To sum it up in two words would be “Good People”. Good people who care for each other and volunteer their time to the community. ! Talented? Absolutely, that is the sole reason we have come this far. A good mix of people from science, arts, business, accounts, healthcare, mass media, marketing and customer care - each with a unique perspective that gives us the fuel for growth.


Our culture

We pride ourselves on being a very flexible and open company. No surprise that we have a lot of young mothers, students and part-time workers. We encourage our team to pursue higher education and accommodate their schedules. Our work from home program gives independence to young mothers and single parents who are able to take care of their kids and work.

Our Commitment

Our commitment to you our customer is to deliver quality products in the fastest possible time with utmost care. Based in Danbury, CT, we serve all 50 states + territories and a large number of countries around the world. Our service partners across the globe help us offer our customers round the clock service. Our logistics partners ship from 10-12 warehouses across the country thus ensuring the shortest distance and fastest delivery time. We strive hard to improve efficiency day over day.